Mazola Corn Oil • Product Video
Mazola Corn Oil came to us with this unique project. As a corn oil manufacturing they understood that their product is always an ingredient in a recipe, never consumer alone. With this in mind they wanted to show a chef cooking a recipe that used Mazola Corn Oil. They wanted the video to feature stunning shots of their product being used, be educational in nature, and they needed the final video to be under 30 seconds.
A product video in under 30 seconds can be a daunting task but the output can be quite powerful. Video retention rate statistics suggest that an unfocused audience can begin dropping off in as little as 10 seconds. A 30 second product video is fast paced and captivating in nature. Couple this with a good storyline and beautiful video footage and you have a video that will have an engaged audience focused on learning about your product.