New Year’s Resolutions (For Your 2018 Video)

New Year’s Resolutions (For Your 2018 Video)

By Michelle Maslanka • Producer

New year, new New Year’s resolutions to make. But let’s be honest, those don’t typically last very long, right? While we won’t be able to help with your resolutions per se, we can help with your 2018 marketing goals. Let’s take a look at a few of the most popular New Year’s resolutions in terms of video production. Whether or not you follow through with your personal goals, these resolutions can help keep your project goals on track.

The Making of: The Motion Source Holiday Video Card

The Making of: The Motion Source Holiday Video Card

By Michelle Maslanka • Producer

Many people send out greeting cards of good wishes this time of year. Seeing as video is our specialty, we chose this medium to spread holiday cheer! Featuring holiday food and drink favorites like peppermint bark, hot chocolate, and homemade cookies, this year’s video card set out to whet the audience’s appetite. Go behind the scenes with us as we share with you how the video was cooked up. ‘Tis the season to be joy-full!

Client Profile + BTS: The Andrew Weishar Foundation

Client Profile + BTS: The Andrew Weishar Foundation

By Michelle Maslanka • Producer

Motion Source and The Andrew Weishar Foundation teamed up for the second time to create a new video for their annual fundraising event, WeishFest. It was back in 2015 when the two organizations met and partnered to produce their first video sharing the story of the foundation's namesake, Andrew, and their mission of "Paying It Forward." This time around, we had the opportunity to tell the story of a young girl's brave battle with cancer.

A Motion Source Movember Recap

A Motion Source Movember Recap

By Michelle Maslanka • Producer

We did it! 30 days of mustaches in the name of men's health. You may have seen our posts throughout the month, but if not, some of the Motion Source crew proudly participated in Movember 2017 and raised $1,522 for the Movember Foundation (exceeding our $1,200 team goal!) To recap, each team member shared their motivation for participating and thoughts on the Movember experience.

Lessons Learned from Timed Film Competitions

Lessons Learned from Timed Film Competitions

By Michelle Maslanka • Producer

Film competitions are increasingly popular, especially in the independent filmmaking community. These online contests allow for indie filmmakers around the world to create and showcase their works in the company of their global creative peers. Subcategories have splintered out, including timed film competitions: the premise that, within a given timeframe (48 hours being the most popular), a team will write, shoot, and edit a short film. A few members of the Motion Source team recently participated in a 77-hour film competition and came away with not only a completed short film, "The Golden Lion," but with lessons that can be applied to future productions.

Motion Source Wins Four Vega Digital Awards!

Motion Source Wins Four Vega Digital Awards!

By Michelle Maslanka • Producer

Another #WeekOfWinners in the books! Over the last four days, we have revealed our four Vega Digital Award-winning videos. Now, to round out the week, we want to give you some background information on this year’s competition, introduce you to the key players behind these projects, and share with you their insight and reaction to winning these awards.

Motion Source Takes on Movember!

Motion Source Takes on Movember!

By Michelle Maslanka • Producer

Have you ever heard the terms “No Shave November” or “Movember” before? Their popularity has increased rapidly over the years- and for good reason! These annual campaigns take place over the month of November to raise awareness of (and funds for) men’s health issues such as prostate cancer, testicular cancer, and men’s suicide...all through the power of a moustache! This November, Motion Source is joining the movement by putting down the razors and standing up for men’s health.

How To: Select the Best Interview Setup for Your Video

How To: Select the Best Interview Setup for Your Video

By Michelle Maslanka • Producer

One of the most common ways to deliver information in a video is through interviews. Once you have decided on an interview-based video, you'll want to think about the type of interview style that works best for your message and location. Here are four different interview setups to consider for your next project.

Explanation of The Color Grading Process

Explanation of The Color Grading Process

By Michelle Maslanka • Producer

The color of a video is an integral part of telling your story. It can affect the mood, tone, and feeling of a piece. We wrote an article on how to use color to tell your story earlier this year that touches on some ways to incorporate color into your project. What we didn’t address yet, however, are the technicalities of the color grading process. 

Location Logistics You Don’t Want to Overlook

Location Logistics You Don’t Want to Overlook

By Michelle Maslanka • Producer

Ask anyone in the production industry, and they will tell you that thinking on your feet is crucial during a production day, and that’s not necessarily due to bad planning. There are simply items that land out of the client and crew’s hands causing day-of changes. With that being said, there are certainly logistics that should be coordinated and in place before the production day to keep surprises to a minimum. Each on-location production presents a unique set of challenges, but here is a list of just a few simple, yet occasionally overlooked logistics. Address these items before production, and it will set your day up for success.