Inspired by major brands releasing ads comprised of employee-captured and supplied footage, we decided to create our own team-generated brand video. While we are no strangers to creating our own video content--we are a video production company, after all--this was the first time we would be creating a video separated from one another.
Our homes have become offices, kitchens have become cafeterias, and we are all adjusting to COVID-19 related changes. Routines have been adjusted, but there’s no denying we have been consuming more content than ever. With the extra time at home, we compiled the team’s recommendations on shows we’ve been binging. So take a look at our list, stay home, and enjoy some new shows!
I am a professional Director of Photography and drone pilot in the UK, and have been professionally flying drones for the past 6 years. During that time, I have filmed for some amazing projects with clients like the BBC, Channel 4, Mercedes and most recently I have been featured as a creative video supplier for Getty Images. I also co-run the production company SMN FILM with my wife, and we service clients all over the world.
A famous Fred Rogers quote goes, “Look for the helpers. You will always find people who are helping.” The Les Turner ALS Foundation, at its core and in all they do, are helpers. We have had the privilege of working with them for over 5 years, so we have seen that firsthand.
This latest project marked our fifth “Hope Through Caring” video, a video created for and premiered at their annual Hope Through Caring Gala fundraiser. This year’s project took a different path; one more focused on the Foundation as a whole, the brand, the values, and the people who make up this family.
Choosing to create a corporate video to help promote your business involves an investment of energy and time. A well-made corporate video that communicates the right message and connects with the correct audience can make a strong impact. So it’s important to ensure that you give yourself the best chance of success. By avoiding these errors, you’ll greatly enhance the prospects of your next corporate video production.
One of my primary goals for 2020 is to be more active on LinkedIn. In preparation for achievement of this goal, I recently overhauled my profile to provide connections--and potential connections--a better understanding of who I am, and what my professional mission is. I spent a great deal of time ruminating on what my profile’s headline should read, on how I could best summarize my purpose, and the purpose of Motion Source, in a single sentence.
At our video production business in Brisbane, Australia, I was talking with a customer the other day about creating some new video marketing content for their business, and it reminded me of a trap for companies to avoid. For many businesses looking to get started in marketing, they are eager to create video content to get their name out there as quickly as possible. I get it: raising brand awareness about what products you create and what services your offer is important. And it’s important to differentiate yourself from the competition.
But here’s where businesses fall into the trap: thinking that they are the hero of their brand story.
We are almost a month into a new year, and even more so, kicking off a new decade. Welcome 2020! Marketers are constantly on the look out for consumer trends to better communicate their brand messaging and initiate successful campaigns. Trends are ever-changing and ever-evolving. While at their core, trends stem from basic human needs, each year, they change based on the current consumer climate. I turned to some experts on the subject for this blog article.
Video has become one of the most popular forms of content on the web. We consume more videos per day on average than we ever have before. At our video production agency in Brighton, we’ve witnessed just how influential video can be on a marketing strategy. Here are the top reasons why video is so important for growing your business.
The last few months, we have been working on a very special project: our 2019 holiday gift! If you have been following along, then you will know that we announced in September that we would be, for the second year, gifting a video to a local nonprofit. Now, we are excited to share that final video!
Another Motion Source Movember in the books! For the month of November, our team participated in our third Movember; a time to grow mustaches in the name of the Movember Foundation. This year, we exceeded our team goal and raised $1,440, funds that will be used to tackle prostate cancer, testicular cancer, mental health and suicide prevention. As we reflect on the past month, each Movember team member shared their motivation for participating and thoughts on the experience.
The holiday season has become synonymous with bingeing. Traditionally, this begins with food, which, in the sluggishness it imparts, leads to hours upon hours of couch time. Sure, during that caloric coma you could make good on your plan to rewatch the entirety of Game of Thrones; but we are here to tell you there is another way! The Motion Source staff has come together to offer up a cornucopia of binge-worthy viewing delights that you may not be familiar with. From Victorian period dramas to sports docu-series, we’ve covered just about every major area of the menu. So slip on your sweatpants, reach for your remote, and tune in to these televised treats.
We are at it again - year 3 of Movember has begun! Today, November 1st, kicks off Movember - a hairy, but important time when men’s health issues are brought to the forefront through the power of the ‘stache. Motion Source has formed a team for the third year to raise awareness and funds through the Movember Foundation. Once again, we will join the movement by putting down the razors and standing up for men’s health.
Fall is here and Halloween is quickly approaching! We love this season and the holiday. Some of the Motion Source crew shared a few of their favorite costumes from over the years. No tricks, all treats here - enjoy!
Welcome back to our Employee Feature series, where we give you a “behind-the-scenes” look at our team. This Meet Motion Source article features Sal Marquez, who joined the team earlier this year. He pulls double duty in production and post-production, and can be found either working on set or in the office editing.
Collaborating with a new artist and working in a new genre proved a fun challenge for us. “Dime” (pronounced dee-may, meaning “tell me” in Spanish) was our first music video for a Reggaeton song and debut music video for artist Chris Mar. The excitement from both the artist and crew fueled the passion for the project and made the final outcome that much more rewarding for all involved.
As most summers do, this year’s is flying! You may have noticed we have been unusually quiet on social the past month or so, but we have been hard at work behind the scenes. July especially kept us busy, and we want to fill you in on just a few projects we have been working on.
Welcome back to our Employee Feature series, where we give you a “behind-the-scenes” look at our team. This Meet Motion Source article features David Gall, who is a triple threat as a Cinematographer, Photographer, and Editor.
Welcome back to our blog series “Industry Insights”, where we interview members of the production world that we have had the opportunity to collaborate with! This week, we are featuring a talented pilot and drone operator who has helped us take many projects to new heights. Meet Jonathan Gruber!
On May 21st, the winners for the 40th Annual Telly Awards were announced, and Motion Source made the list! We submitted two projects to the competition and received recognition for both. Each project received a Bronze Telly in their respective categories. These two Tellys join the three we took home in the 2018 competition. We are excited to share with you our newly-awarded projects!
Video Production